August is a month of doldrums in a lot of ways. There are no major holidays. It's hot and (if you're in the Midwest like I am) muggy. And sales are slow unless you're touting back to school stuff.
I would spend the time acquiring inventory, since it is still garage sale season, but I have a lot of capital tied up in some
beautiful vintage luggage right now. I think I'll take this time-out to assess what is working and what isn't about the listings I have.
I have noticed that props seem to enhance photos a lot - particularly on
Etsy. For instance, this suitcase...
...and this traincase
... were posted a day apart on
Etsy. The blue one with props has had 70 views, 9 admirers, and made it into a treasury list. The one with no props? Only 14 views and 3 admirers. Apparently I need to give props to my props.
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